Privacy Policy

Effective Date: March 10, 2026

Play Pop ("we," "us," "our") operates the website playpop.co (the "Site") and a physical playspace and family club in New York State. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our Site, create an account through our booking platform (Sawyer), purchase a membership, or visit our location.

By using our Site or services, you consent to the practices described in this Privacy Policy. For full details on membership terms, club rules, and other policies, please visit playpop.co.

1. Information We Collect

Information You Provide Directly

When you create an account, book a class, or purchase a membership through Sawyer, we may collect:

  • Parent/guardian name and email address

  • Phone number

  • Billing address

  • Payment information (processed and stored by Sawyer and its payment processor — we do not store full payment card details)

  • Child's name and date of birth

  • Emergency contact information

  • Any information you include in messages or forms you submit to us

Information Collected Automatically

When you visit our Site, we may automatically collect:

  • IP address and approximate geographic location

  • Browser type and device information

  • Pages viewed, time spent on pages, and referring URLs

  • Cookies and similar tracking technologies (see Section 6 below)

Information from Third Parties

We receive booking, attendance, and account information from Sawyer in connection with the services you book or memberships you purchase.

2. How We Use Your Information

PurposeExamplesProvide & manage servicesProcess memberships, bookings, and payments; manage your account; facilitate check-ins at our playspaceCommunicate with youSend booking confirmations, membership updates, schedule changes, and respond to inquiriesMarketing (with consent)Send newsletters, promotions, and event announcements — you can opt out at any timeImprove our servicesAnalyze usage patterns, conduct surveys, and enhance the member experienceSafety & securityMaintain emergency contact records, ensure the safety of children at our facility, and protect against fraudLegal complianceComply with applicable laws, regulations, and legal processes

3. How We Share Your Information

We do not sell your personal information. We may share information with the following parties:

  • Sawyer. Our booking and membership platform. Sawyer processes your account data, bookings, and payments on our behalf. Sawyer's use of your data is governed by their own privacy policy.

  • Payment Processors. Sawyer uses third-party payment processors (e.g., Stripe) to handle transactions. We never have access to your full credit card number.

  • Service Providers. We may share data with vendors who help us operate our business (e.g., email marketing platforms, analytics tools), under contractual obligations to keep your data secure.

  • Legal Requirements. We may disclose information when required by law, subpoena, or court order, or to protect the rights, safety, or property of Play Pop, our members, or others.

  • Business Transfers. In the event of a merger, acquisition, or sale of assets, member data may be transferred as part of that transaction. We will notify you of any such change.

4. Children's Privacy

Our services are directed at families, and we collect limited information about children (such as name and date of birth) solely to provide age-appropriate programming and ensure safety. We collect children's information only from their parent or legal guardian — never directly from children online.

We comply with the Children's Online Privacy Protection Act (COPPA). If you believe we have inadvertently collected personal information from a child under 13 without parental consent, please contact us immediately and we will promptly delete it.

5. Data Retention

We retain your personal information for as long as your membership is active or as needed to provide you services. After cancellation, we may retain certain data for a reasonable period to comply with legal obligations, resolve disputes, and enforce our agreements. You may request deletion of your data at any time (see Section 8).

6. Cookies & Tracking Technologies

Our Site may use cookies and similar technologies to enhance your experience, analyze traffic, and support marketing efforts. These include:

  • Essential Cookies. Required for the Site to function (e.g., session management).

  • Analytics Cookies. Help us understand how visitors interact with the Site (e.g., Google Analytics).

  • Marketing Cookies. Used to deliver relevant ads and measure campaign effectiveness.

You can manage cookie preferences through your browser settings. Disabling certain cookies may affect Site functionality.

7. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

8. Your Rights

Depending on your location, you may have the following rights regarding your personal information:

  • Access & Portability. Request a copy of the personal data we hold about you.

  • Correction. Request that we correct inaccurate or incomplete data.

  • Deletion. Request that we delete your personal data, subject to legal retention requirements.

  • Opt-Out of Marketing. Unsubscribe from marketing emails at any time using the link in any email or by contacting us.

To exercise any of these rights, please contact us at the address below. We will respond within 30 days.

9. New York Privacy Protections

As a New York-based business, we comply with all applicable New York State privacy laws and consumer protection regulations. New York residents may have additional rights under state law, and we are committed to honoring those rights. If you have questions about your rights as a New York resident, please contact us.

10. Third-Party Links

Our Site may contain links to third-party websites, including Sawyer. We are not responsible for the privacy practices or content of those sites. We encourage you to review their privacy policies before providing personal information.

11. Changes to This Policy

We may update this Privacy Policy from time to time. When we make material changes, we will revise the "Effective Date" at the top and notify members via email. Your continued use of our services after changes are posted constitutes acceptance of the updated policy.

12. Contact Us

If you have questions or concerns about this Privacy Policy or your personal data, please contact us at:

Play Pop
Email: hello@playpop.co
Website: playpop.co

© 2026 Play Pop. All rights reserved.